Nielsen Audio Data
Tools & Tutorials
This foundation course is recommended for those new to radio in diary markets. During this session, you will be introduced to the Nielsen Audio Diary Service, terminology, and methodology
This foundation course is for those new to radio or to qualitative research. The session covers basic qualitative terminology, methodology of qualitative services, and two important questions to ask when navigating qualitative data.
This foundation course is for those new to radio or to using Country Coverage Data. During this session, you will be introduced to the Nielsen Audio County Coverage service and how to access the data.
This foundation course is recommended for those new to radio in PPM markets. During the session, you will be introduced to the Nielsen Audio PPM Service, terminology, and methodology.
In this course, you will learn how to access and explore valuable local market information contained in eBook.